NutriPak is an on the go, ready to eat (hot or cold) Protein Meal designed for sports people and especially weight trainers. It delivers the right amount of protein per meal (38 grams) to suit those specific post workout requirements.
Over a six month period I worked with NutriPak founder Ben Waldron to develop the packaging design to help introduce this product to its market. The packaging outer is cardboard and the inside is a plastic thermo-sealed pot which includes as (pink) plastic fork. We looked at competitors, the target market, their visual tastes, and what kind of design would be the right vehicle to bring the audience and product together - while looking reputable and above all healthy as well as convenient.
NutriPak Packaging Design: Lean Beef Chilli and Pineapple Chicken
Lean Beef Chilli, Pineapple Chicken, Curry Chicken Packshots
As part of a rebranding for Avonmore Developments I designed a set of stationery including With Compliments and Business Cards. This was an extension of the illustrated identity used on the digital illustrations from the website header illustrations.
With Compliments and Business Card Designs
Macro view of Illustration for With Compliments Slip
